The Pink Tax campaign lands massive links

This campaign has been put together and launched by one of our freshest team members, who started only 3 weeks ago with ZERO experience.

This story already landed blockbuster coverage in some of the most reputable publications in the world - The Telegraph (web and print), Daily record, Chronicle Live, and Mirror.

This is how we've done it:

✅ We've done a massive research on school uniform prices for boys and girls, on the most popular webshops in the UK selling school uniforms.

✅ Then we compared the data, and have found out that girls' uniforms are consistently more expensive than those of boys'

✅ We called the campaign "The Pink Tax" campaign, and took it to the press

✅ It already got covered by the most reputable online publications in the UK, and it's just the beginning

This example shows that a great PR link building team is not comprised only of super-experienced PR experts.